November 10, 2024

Around the world with Tanguy le Turquais and the Lazare association!

An adventure full of color, encounters and solidarity! Find out more about our partnership with Lazare and Tanguy le Turquais for the Vendée globe 2024!

Around the world with Tanguy le Turquais and the Lazare association!

It all began a few months ago, when the Lazare association published a call for tenders on LinkedIn. With a good dose of humor, they explained that they were "naked in terms of booths" and were looking for a company capable of designing a space to represent them at the Vendée Globe. We saw this call as a unique opportunity to put our know-how to work for a cause that has long been close to our hearts.

 

Lazare's commitment to solidarity

Lazare is an ultra-dynamic association that offers shared accommodation between young working people and the homeless, creating human bridges where solidarity makes all the difference.
For over 2 years, Tanguy le Turquais has been an ambassador for the association, flying the Lazare flag with the aim of making the invisible visible! Together, they have joined forces to see theIMOCA LAZARE take the start of the Vendée Globe 2024. A solo round-the-world race ... but never alone. ⛵🌍

So it was with great pride that we developed a partnership with them and built them the most beautiful stand at the Vendée Globe trade show. A warm and inviting showcase in their own image, it gave them invaluable visibility, enabling them to reach an ever-wider audience and share the impact of their work.

 

A logo on Tanguy Le Turquais' IMOCA mast

Before this project, sponsoring a boat in the Vendée Globe seemed unattainable for a small SME like ours. Today, however, our logo is proudly displayed on the mast of Tanguy's IMOCA boat, which has set off on a short circumnavigation. More than a simple partnership, it's a shared vision that is being realized, supported by a skipper and a golden association.

Indeed, this year has been marked by some magnificent projects, notably with the Olympic Games (pretty darn cool), yet, on a human level, our collaboration with Lazare is undoubtedly the finest. It proves that it's possible for a small company to have a positive impact and make a real difference, whatever the scale of the commitment.

As a certified B Corp company, we have always placed solidarity at the heart of our priorities. When this commitment goes beyond a simple partnership to become a shared vision, it takes on its full meaning.

So go Tanguy!

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